Virtual reality is the latest trend in corporate events. This exciting new way of presentation transforms the attendees into real participants, creating a “wow – experience”. Conferences, trade shows, product or brand presentations all become inspiring events the audience vividly responds to. The message and aim of a VR presentation is catching the imagination of the audience, getting them to participate in a seemingly genuine experience – which is the essence of every marketing goal. Presenters can use VR technology to put their audience in a virtual controlled environment – therefore passing the message they want to deliver.